Telling the story of the family life of Mister and Mrs Everyone and make it cult is the challenge won by Matt Groening, creator of the Simpsons.
This won’t make the reason for its success be obvious. Let’s try and clarify the mystery…

» Read this post

I could have named this article « 60 years old and (almost) no wrinkles » but we won’t blow the candles before the true anniversary on October 5 when their owners will gather in Hanover to celebrate the event.

You may wonder how this myth was born ?

» Read this post

That commercial war gave birth to some ad campaigns that are real gems, moving from comparative to masterpiece advertisings. Pepsi or Coca-Cola, who is gonna win? At the moment, the dead heat enables us to watch those delightful creations. Let’s hope that it lasts…

» Read this post

Captain Kirk, major Sulu, and the inimitable Mister Spock have certainly marked a whole generation with the credo « peace and prosperity », and also opened the door wide for the endless series concept.

» Read this post

Gold or silver metal rim, full black, smoked or mirror lenses, and the name Ray-Ban etched or printed on the top right lens only, so as to prove you its authenticity… What if the Aviator Ray-Ban were THE cult sunglasses? Want to have a look at the phenomenon? Just take a walk by any optician…

» Read this post

I was flying to New-York when I rediscovered the terrible tiny plastic item. A 15 years old boy was having fun by kidding it around and then sighed with pleasure: ”Phew, I broke the record”. Within less than 2 minutes, he had set all the faces in order.
» Read this post

Born in the USA in 1932, that little piece of metal called Zippo has been setting the heart of every smoker on fire since the beginning. Although practical and sturdy, this refillable lighter cares about your style : you can light your cigarette using only one hand, come rain or shine. The slogan is obvious : “Wind proof lighter”.

» Read this post