Indiana Jones, the most famous adventurer worldwide?

81-84-89 ! No, Mother Nature hasn’t provided my girlfriend with those measures… these are the production dates of the last three Indiana JONES opuses. Why yes, it has been official since last summer, that Indiana Jones 4 is going to come out in theatres, on 22nd precisely.

Indy, the cultest adventurer of them all, with his hat and his cult bullwhip are coming back for the ultimate movie ! Actually, it was to be expected ; just like Harry Potter’s mum, Georges Lucas and Steven Spielberg, their most popular hero couldn’t die. With Indy, they’ve created a marketing gold vein that they should return to account…

Lucas Films takes the opportunity to celebrate the re-birth with a nice teaser website, http://www.indianajones.com. Now, what have we got? Lots of relationship marketing with plenty of videos available one after another (a kind of chocolate Advent calendar, 6 months in advance of Christmas), a community space “coming soon”, a big bunch of goodies and even a link to the merchandising store. There’s no shame in adding a little to the kitty. The icing on the cake : RSS feeds if you want to be kept informed about the latest news from Indy’s world.
Well, now that we are only waiting for May 22, there are two questions that need to be answered : when will be the next Star Wars episode? Will it be with or without Harrison?

Link :

http://www.indianajones.com

Are you gonna keep it for yourself ?